17 Out-of-the-Box Interior Design Instagram Post Ideas
Design inspiration hiding in plain sight✨
Picture this: It’s 8PM on a Tuesday. You’re staring at your content calendar struggling to come up with fresh interior design Instagram post ideas. Florals for spring? Groundbreaking.
Sound familiar?
If you’re nodding your head, you’re not alone. Interior designers face this struggle daily. You’re caught between consistent posting and creative drought. Scroll-stopping content isn’t about photo quality. It’s about concept uniqueness. These 17 interior design Instagram post ideas will transform how you approach your social media strategy.
17 Out-of-the-Box Interior Design Instagram Post Ideas
1. Movie Set Recreations
Love the McAllister House from Home Alone? Or Nancy Meyer’s dreamy kitchens? Show how iconic movie sets influence your designs by breaking down memorable elements and showing modern recreations for today’s clients. You can even add side-by-side comparisons for extra impact. This beautiful Nancy Meyer’s inspired kitchen was created by Melissa @ The Inspired Room
2. Mood Board Evolution
Two moods, one space, endless mind-blowing results. Show two wildly different directions for the same room. This proves that design isn’t one-size-fits-all and your versatility will shine through.
3. Seasonal Color Psychology
Our color cravings change with the seasons. But why? “Why do we need terracotta in fall but can’t live without oceanic blues in summer?” Your followers will feel seen and your expertise will be undeniable. You can read more about top interior design color palettes for each season here!
4. Designer Dupes Done Right
Everyone loves a good dupe—but let’s elevate the conversation. Don’t just find cheaper versions! Explain the design principles behind the dupes that make originals iconic and show how your “dupe” honors those principles. Budget friendly doesn’t mean the design has to be compromised!
5. Space Therapy Sessions
Your home office needs therapy. For real. “Patient (your office) claims no one listens. Feels overlooked. Reports chronic back pains.” Prescribe design solutions that turn those spaces into personalities! Your followers will never see their rooms the same way again💭
6. Client Personality Types & Their Spaces
ENFJs need more of a cottage style. INTJs require more steampunk style. It’s science (sort of). Match personality types to design elements, using examples from your portfolio! Your followers will tag their friends saying, “This is SO you!” Here is an example of a cottage style space for all of the ENFJs out there!
Read more about which personalities go best with which styles here.
7. Design Time Capsules
That kitchen you designed in 2015? Let’s visit it. What still works? What makes you cringe? Be honest. Be vulnerable. Show your growth. Clients want designers who evolve, not ones stuck in the last decade’s trends
8. Soundtrack to Space
Every room has a soundtrack. That sunroom? Pure Fleetwood Mac “Dreams” energy. The moody office? Radiohead “Everything In Its Right Place” vibes. Create Spotify playlists for your designs, to showcase that music and spaces speak the same emotional language. This room is definitely giving “Upside Down” by Jack Johnson 🎵
9. Design Disaster Recovery
The sofa that arrived in the wrong fabric. The back-ordered pendant light. The contractor who ghosted. We’ve all been there. Share your design disasters and the brilliant recoveries that came with them. Clients will trust your problem-solving superpowers.
10. Cultural Design Fusion
If you’re a history nerd, this interior design post idea is for you. Show thoughtful integration of global design elements. Explain their history, honor their origins, and demonstrate their modern applications. Position yourself as culturally aware and genuinely respectful. Read more about the importance of cultural design here.
11. Function First
Design for real life isn’t always pretty, but it can be! Show spaces for clients with unique needs, like the home for sensory sensitive children and the kitchen for the chef in a wheelchair. Beautiful AND functional spaces win hearts every time.
12. Material Dating Game
Brass and navy blue? Soulmates. Marble and tomato sauce? Toxic relationship. Create a cheeky dating game for materials. Your followers are sure to get a laugh out of that. They’ll learn something new AND they’ll avoid expensive design mistakes. Everyone wins!
13. Lighting Transformation Series
Let there be light (literally). Morning light, afternoon glow, evening lamps, midnight ambiance—each one shifts the vibe of a space. Show how lighting changes everything. No renovation required, just moving some things around and changing bulb temperatures💡
14. Design Horoscopes
“Attention all Tauruses! Your spaces need grounding this month. Add natural stone elements.” Create monthly design horoscopes. They’re fun, shareable, and give followers quick weekend project ideas. Astrology lovers will eat this up🔮
15. Client-Designer Translation Guide
“I want something different” often translates to “I want exactly what I saw on Pinterest.” Create a hilarious but helpful translation guide for your industry. Designers will laugh and clients will feel understood (or shocked by their own behavior).
16. Floor Plan Feng Shui
Energy flow matters, people! Show before-and-after feng shui-ed floor plans. Use arrows to indicate movement patterns. Floor plans can tell stories, don’t hide your spatial genius!
17. Design Time Lapse + Voice Notes
Your brain works differently, so show it off! Record your thought process while designing and pair it with time-lapse footage. Let followers peak behind the curtain at your fascinating process. Trust me on this one 🙌
How To Implement These Interior Design Instagram Post Ideas
Just because everyone posts perfectly staged living rooms doesn’t mean you should. The algorithm rewards pattern interruption. The most effective interior design Instagram post ideas aren’t just visually appealing - they tell a story about who you are as a designer and the unique personality you bring to each project💫
Ready to create content that’s worth double-tapping? Reach out to us and let’s make your Instagram feed as jaw-dropping as your designs! ✨
GET INSPIRED WITH THESE NEW IDEAS↓
WRITTEN BY:
Jessica Sykes
Intern