What Results Can A Boutique Social Media Agency Achieve?
Grow like a wildflower, convert like a queen. 👑
Have you ever heard the phrase, “Great things come in small packages?” They wrote that one about boutique marketing agencies. 💁♀️
Just because boutique social media agencies aren’t made up of huge teams in various departments doesn’t mean they can’t help your brand or business achieve results that will make your jaw drop and have competitors bowing down to your strategy.
In fact, Scott Social is a boutique marketing agency, and you won’t believe the results we’ve helped our clients achieve. (Yes, we’re going to tell you about them.) Keep scrolling to find out what results a boutique social media agency can help you achieve, with the Scott “Social Proof” to back us up.
# 1. Skyrocketing Sales
No one gets into social media for the money…but for e-commerce brands, the perk of social selling is one that can’t be beat. By implementing a strategy comprised of cohesive branding and messaging, community management, creative coordination, influencer marketing, and paid ads, your e-commerce sales can skyrocket before your eyes.
In just one year, Scott Social worked its magic for women’s workwear brand, Elizabeth & Clark, taking them from zero sales to a mind-blowing 9,244% sales lift. Yep, you read that right! Our tailored strategies transformed their online presence, turning casual browsers into loyal customers.
The key to sales: It's not just about numbers; it's about creating success stories.
# 2. Increased Impressions
Creating a social media strategy is more than just posting online every day. It’s comprised of coming up with a variety of content pillars, posting topics, and content types that will serve as many people in your audience as possible.
A successful combination of all of the above is going to leave a lasting impression on your followers and newbies alike. Making an impact starts with being seen, and that’s what your boutique social media agency should be helping you accomplish.
After successfully launching the rebrand of Elizabeth & Clark and one of their new collections, we implemented daily outreach, growth strategies, and influencer marketing campaigns, which received 33 million impressions and an 887% increase in organic impressions.
# 3. Expanded Reach
Highly optimized content and reach go together like coffee and donuts. Can you really have one without the other? (The answer is no.)
Along with creative brainstorming and those previously mentioned content pillars, your boutique social media team can take that content and optimize it utilizing keyword and hashtag strategies to increase reach.
Our team worked with Provision Coffee to establish a quality-first social media presence and witnessed a staggering 313% year-over-year increase in reach. But that's not all! We orchestrated a killer Reels strategy that catapulted luxury interior and architectural design firm Form180's reach on Instagram by an astonishing 14,962%. That's the power of a well-executed social media strategy.
# 4. Engagement Through the Roof
Community management and an engaging content strategy are the two most powerful tools when it comes to boosting social media engagement. To share your brand is to share your story, and your audience wants to feel like they are a part of that! This is especially important for personal brands.
Your boutique social media team should take care of implementing personalized growth and community outreach strategies by seeking out the appropriate accounts to engage with and, well, engage! The same goes for communication with your followers. Replying to every comment and every message shows that you genuinely care about your followers, but we know that’s a lot for you to take on. That’s why you hired a social media agency, right?
For food blogger Nikki Glekas, we didn't just stop at numbers; we transformed her engagement game. Taking her from a modest 0.95% engagement rate to an impressive 1.67%, our strategies created meaningful connections between Nikki and her audience. Engagement is not just a statistic; it's a conversation.
# 5. Increased Clicks
If one of your goals on social media is to drive conversions, you need to be sharing clickable content that encourages your audience to take action. The right strategies won't just grab attention; they’ll explicitly let your audience know what you want them to do next.
Our client, The Schmidty Wife’s re-envisioned content strategy led to her seeing a 313% increase in website clicks. Elizabeth & Clarks’ previously mentioned launch campaign also harnessed 590k link clicks. 🤯
# 6. Follower Growth
Building a loyal following is an art, and boutique social media agencies are the masters. Every follower is a potential advocate for your brand, so how you interact with them matters. Even though an agency may be running your community management, they should be SO good at it that your audience truly feels like the content is coming directly from you.
Real Clients, Real Follower Growth
Elizabeth & Clark ↑ 3,690 in one quarter
Provision Coffee ↑ 3,250 in 12 months
Nikki Glekas ↑ 2,286 in 12 months
Get Results That Will Stop Their Scroll
Now that you've seen what Scott Social can achieve, it's time for you to experience the magic firsthand. If you're an e-commerce or personal brand looking to elevate your social media game, we’re about to become BFF’s.
We’ve got you covered on every front to help you craft the perfect social media strategy for your brand’s growth. Explore our services page for a breakdown of our various packages and add-ons, and we’ll tailor-make a strategy that fits your business like a glove. Your journey to social media stardom starts here! ✨
WRITTEN BY:
Angela LaRose
Copywriter + Social Media Strategist
